23 MIN WITH VIDEO
As a person that works with vectors on a daily basis, I’m geeking out a little bit over this Vimeo about the origins of Adobe Illustrator and how a (completely brilliant) computer scientist developed the application to help his graphic designer wife and other creatives work smarter. Essentially redefining the future of graphic design and visual communications.
I worked in a production environment (art dept., commercial printer) for the past 22 years until this past December. My job was technical and I loved it. I have a traditional art and graphic design background so I can appreciate how long things used to take compared to now. I have terrible hand skills (it’s infuriating) so the development of graphics software like Adobe Illustrator rescued me from a lesser vocation (of which I have no example because I’ve wanted to be a graphic designer since the age of eight).
Because I worked in a production environment I can tell you that while the process has been streamlined it’s also become extrinsically more complicated – due to the fact that anyone with a computer can “create” something without the basic knowledge of what is correct or incorrect (by production standards).
Someday I’ll have to write a post or a series of posts with tips on designing for production. My best advice, though? Hire a designer with knowledge of prepress production, check with the print vendor for set up info or templates before beginning work or email me your questions at firstname.lastname@example.org. ♡